Advertisements are one of the major type of media that shows a bad image of women, today they use sex appeal to sell their products and mainly target women by using their bodies to seduce the buyers.
In this advertsiment by Tom Ford you can clearly see the sex appeal that he has showed to help sell his product, sex is really common in todays commericals and everyone believes 'sex sells.' Advertisemenets are seen by people everyday probably without them even realizing what they are looking at becuase it has got so normal.
This advertisment is trying to sell a pair of sunglasses made by Tom Ford, the idea of the commerical is that the buyers will want the product because they are seduced by the women standing naked. I think that this commerical is demeaning towards women because it's showing that the only thing girls are useful is their bodies and in the future people will not see them for ho smart they are or what they are good at doing they will just see them as a sex object.
Advertisments favours the sexual side of women in the media and represent them with hardly or no clothes on. The is demining to women as it shows the world that all women are useful for a their bodies and sex.
Advertising sex in the media has a huge affect on teenage girls, they are too young and are not ready to take in the images that they see in magazines or on advertisments on television. We can't blame them for trying to change their bodies to look like the ones on the television or try to look sexy because of what they see, the images have a big effect on anyone espically teenagers. Wouldn't anyone be influenced by the images that they see everywhere? We are bombarded with images of sex and perfection everywhere we look.
Even looking at this magazine, all the articles are based on sex. Cosmopolitian is a magazine made for teenagers to read but is it to saucy? The articles in the magazines are mainly about: ways to get a better body, sex tips, dating advice and men and often have raunchy photos of teenage celebrities on the cover. This is inappropriate for teenage girls to look at and read as it will be a bad influence and the headlines are obviously promoted sex to teenage girls when they are a very young age.. For examples articles to be about things like "His best sex." or "Shrink your inner thighs." No wonder teenage girls struggle with loving their bodies as heaps of ways to make their bodies better and sexual images of other teenagers that they look up to is thrown in their face.
This magazine and the advertisements show that sex is everywhere in the media, and that girls are a main target.
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